Riding the Wave
Tools, guides and lessons about marketing, UX, audiovisual & branding.
How to get your website rank higher in Google search in 2021 – Basic Concepts
Google is one of the most widely used search engines across the globe. For those who are in the business of trying to catch the
Qualities a great logo should have
Logos are much important for a company than the brand identity itself. Both should be coherent and well-established because it is the foundation of the
How to develop creativity in your business and life
Creativity is turning your ideas into reality. It is the ability human being has to create from the ideas that came in their mind or
Most important types of SEO
Search Engine Optimization SEO is a very specific kind of optimization that enables the content to rank on search engines like Google, Bing, etc. If
5 reasons why brand identity is so important
Brand logo and brand identity are the two pillars that will boost your business. Both are necessary for a successful business to start. The value
Why You Should Invest in User Experience Design?
Maybe you are familiar with the theme of the UI vs UX debate regarding design. However, if your choice is on User Experience Design, then
How to use Music to Promote your Business?
Listening to music is one of the most popular activities. If you ask people whether they like music or not, 90 percent will say that
How to Create Your Corporate Brand
Global business competition in this decade is growing and turning into very tight competition. You will find many new brands, especially companies going into the
How To Create A Visual Identity For Your Business
What is visual branding? Visual branding is very important because the first thing your consumers see is the visual appearance, color, texture, and thickness. So,
How To Get Started With Performance Marketing
In performance marketing, the marketer or advertiser will only pay based on the performance of the campaign being run. Performance marketing is a general term
9 Tips for Running a Successful Performance Marketing Campaign
Understanding Performance Marketing Basically running performance marketing looks similar to any other marketing campaign. During the campaign, always monitor your performance marketing performance by analyzing
Ways To Improve Your Marketing Results
An effective product marketing strategy must be known by all business people whether in the goods or services sector. Especially those of you who work
Thinking about using Music to Promote your Business?
Listening to music is one of the most popular activities. If you ask people whether they like music or not, 90 percent will say they
Website Design on a Mobile-First Basis for Your New Website
A blog about the trend of “Mobile First” design and how to prevent it from damaging your website’s performance. With recent changes in the
10 Signs that your Company needs a new Logo Design
Digital advertising and marketing is difficult without KPIs. Without KPIs, you are spending on marketing just because it feels good but not thinking about accomplishing
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