Search Engine Optimization SEO is a very specific kind of optimization that enables the content to rank on search engines like Google, Bing, etc. If you want to get more traffic than other websites and want to compete for top ranks on the search engine you need more than one type of optimization. Here are 3 basic types of SEO that will boost your content to get a considerable amount of traffic:
It is the basic type of SEO, On-page SEO and everyone is almost familiar with it. On-page optimization consists of all the things that the reader will witness when they visit the website.
High-quality and informational content is the basis for On-page SEO. Rand Fishkin, of Moz fame, says that it should be ten times better than other content out there. Besides content, there is a lot of stuff that can rank your content.
Keywords research is the basic key for On-page SEO. Keywords must be placed in the title, URL of the website on which content is published, and in every sub-heading of your content.
Off-page SEO is a little bit tricky to understand. Link-building is the most important part of Off-page SEO. Getting people through this link helps to open doors for more visitors and Google values your content as well.
Now where to share backlinks so you get the traffic on the content. It’s quite simple just to post the link on social media platforms like Facebook, Twitter, Linkedln In, Instagram, and search engines. Having quality content will help you reach more traffic through these ways.
Technical SEO is most guided by the same rule as On-page SEO, but here the main concern is a user-friendly experience. With the site is fast and easy to access, then you are already there. But you just need to make the people on Google access you smoothly. Using a secure HTTPS connection, to reduce speed load times and other technical factors related to your website are included in Technical SEO.